Archive for the ‘Arts administration’ Category

Two great resources issued recently - both available for free download.

‘The 20 Things You Must Know About Music Online’ explains the workings of online media distribution and marketing and is of particular interest to indie music labels and artists. Very practical and comprehensive. Here’s a summary of the list of 20 to get you interested. While you’re at it, check out author Andrew Dubber’s The Wireless blog. Nice selection of MP3s to browse and plenty of info on what NZ musos are up to in the UK.

‘The Touring Manual’ by Fenn Gordon has been re-issued by Creative New Zealand. Also practical, comprehensive and free to download, the manual is revised with a new chapter on international touring. Touring provides artists with further income, gives new audiences access to the work and lets performers refine their practice and develop the work beyond that initial season. CNZ says the new edition will be available from mid august from their website; here’s a link to the first edition.

And while we’re talking touring, CNZ has announced a ‘quick response’ touring fund designed to support well-developed international tours which have been negotiated as a result of prior CNZ investment. The fund is available to companies involved in the Australian Performing Arts Market showcase programme as well as to productions with firm international tour offers that need a fast response to secure the deal. Check out criteria on CNZ’s website.

Creative New Zealand is bringing Alan Brown to Auckland and Wellington to present two sessions on how to articulate the value of arts activities and sell the benefits of attending and participating in the arts.

Session one: The architecture of value

• Cost: free
• Executive briefing for arts administrators, artistic directors, board members and artists.
• What value does your organisation create for its consitutents and stakeholders? Is value an unknowable by product of participation, or a guiding principle behind programming choices? Alan Brown will present a framework for understanding the value system surrounding arts activities, drawing on a variety of studies exploring the intrinsic and instrumental benefits of the arts.

Session two: Communicating value in today’s cultural marketplace

• Cost: $50 (GST excl) per person
• Workshop for marketing and fundraising practitioners.
• As arts marketers and fundraisers gain sophistication about ’selling the intangibles’ of arts experiences, we need better language and a new framework for talking about value. This session is particularly relevant to marketing and fundraising people and will conclude with a group discussion about values-based messaging and examples of different approaches to messaging to audience segments based on their attitudes, values and motivation for attending.

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News you can use from the world of funding … Entries are open for the Sponsorship of the Arts Awards 2007. The awards acknowledge partnerships between business and the arts that demonstrate a creativity, commitment and vision, as well as business benefits. Companies who have sponsored an arts event or organisation in the year to June 2007 have until 7 June to enter.

ASB Community Trust, which grants $45m to community groups in Auckland and Northland regions each year, has decided to set annual closing dates for when it will accept grant applications.

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by Hon Judith Tizard, Associate Commerce Minister

Creativity is encouraged when the ownership rights of those who create that music, art and other endeavours are respected.

April 26 is World Intellectual Property Day, a day when member countries of the World Intellectual Property Organisation celebrate creativity. It is an excellent opportunity to honour those who create artistic works.

These people work hard to create, and their success depends very much on the level of respect we as consumers have for their intellectual property rights. New Zealand has good intellectual property rules, and this makes it a good place for creators and people who use creative works in their businesses.

If you have difficulty viewing this video clip in your browser, go directly to YouTube to watch it.

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by Hon Judith Tizard, Associate Minister for Arts, Culture and Heritage

Collecting art has become a million dollar enterprise in New Zealand, but are too many of our visual artists getting only crumbs from the table?

Since it was released on Monday, a discussion paper on a possible resale royalty right scheme for artworks resold on the secondary market has already set off a lively debate.

As expected we are hearing strong views both for and against the introduction of this right.

At this stage, the government does not have a firm position one way or the other and is hoping the current publicity will help bring forward the full range of views by the 22 June deadline.  

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